Chun (Martin) Qiu received his Ph.D. in Marketing from Alberta School of Business, University of Alberta. He also holds a MA in Economics from Simon Fraser University.
Prior to joining Laurier, Martin worked as an assistant professor of marketing at McGill University. Martin’s prior working experience includes marketing and sales in West Africa and copyright administration.
His teaching interests include big data and marketing analytics, retail management, marketing management, and quantitative methods.
Li, Shenyu, Chun Qiu, Peter Popkowski Leszczyc (2023), “International Retailer Performance: Disentangling the Interplay between Rule of Law and Culture?”, Journal of Retailing, forthcoming.
Wu, Ruhai and Chun Qiu (2023), “When Karma Strikes Back: A Model of Seller Manipulation of Consumer Reviews in An Online Marketplace,” Journal of Business Research, 155(B),113316, https://doi.org/10.1016/j.jbusres.2022.113316
Xie, Lei, Y. Liu and H. Han, and C. Qiu (2022), “Outsourcing or Reshoring? A Manufacturer’s Sourcing Strategy in the Presence of Government Subsidy,” European Journal of Operations Research, https://doi.org/10.1016/j.ejor.2022.11.003
Zhou, Zhiqiang, Chun Qiu, S. Liu, S. Wang, S. Dong, H. Xu (2022), “Secondary Preventing Effect of Lung Cancer in Non-high-risk Population: A Retrospective Investigation of Opportunistic Screening with Low-dose Computed Tomography in Wuhan,” Frontiers in Oncology, https://doi.org/10.3389/fonc.2022.991485.
Wan, Qin, Shilei Yang, Victor Shi, and Chun Qiu (2021), “Optimal Strategies of Mobile Targeting Promotion under Competition,” International Journal of Production Economics, 237, p.108143, https://doi.org/10.1016/j.ijpe.2021.108143
Xu, Hui, Sufang Huang, Chun Qiu, et al. (2020) “Monitoring and Management of Home-Quarantined Patients with COVID-19 Using a WeChat-based Telemedicine System: Retrospective Cohort Study”, Journal of Medical Internet Research, 22(7): e19514. https://doi.org/10.2196/19514
Qiu, Chun and Ping Zhao (2019), “Mobile Coupon Acquisition and Redemption: The Effects of Store Clusters as a Double-Edged Sword,” Journal of Business Research, 103(3), 163-172, https://doi.org/10.1016/j.jbusres.2019.06.024
Qiu, Chun, Demetrios Vakratsas, and Filippo Dall’Olio (2019), “Advertising Originality Decisions in Competition,” Customer Needs and Solutions, 6(1), 13-25.
Han, Jidong, Chun Qiu, and Peter Popkowski Leszczyc (2018), “The Effect of Competitive Reserve Prices in Online Auctions,” European Journal of Marketing, 52(7/8),1439-56.
Qiu, Chun and Peter Popkowski Leszczyc (2016), “Send-for-Review Decisions, Brand Equity, and Pricing,” European Journal of Marketing, 50(1), 145-165.
Popkowski Leszczyc, Peter, Chun Qiu, Shenyu Li and Michael Rothkopf (2015), “Bidding Behaviors in Charity Auctions,” Marketing Letters, 26(1), 17-28.
Choi, Sungchul, Sang June Park, Chun Qiu and Mike Stanyer (2013), “The Discount is Unfair: Egocentric Fairness in ‘Scratch and Save’ Price Promotions,” Journal of Economic Psychology, 39(6), 32–43.
Wang, Maobin, Chun Qiu and Dongmin Kong (2011), “Corporate Social Responsibility, Investor Behaviors and Stock Market Returns: Evidence from a Natural Experiment in China,” Journal of Business Ethics, 101(1), 127-141.
Popkowski Leszczyc, Peter, Chun Qiu and Yongfu He (2009), “Empirical Testing of Reference-Price Effect of Buy-Now Prices in Internet Auctions,” Journal of Retailing, 85(2), 211–221.
Professor QIU has taught a wide range of graduate and undergraduate courses in many different universities in Canada and China. At Laurier, his curriculum development and teaching experience include:
PhD in Marketing
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